self-portrait
self-portrait (pretty accurate)

hi, I'm the kid
behind yum brains.

I'm 11. I like drawing weird little creatures, Pokémon, and running with my dad. I started this store to save up for college (yes, really! dad says compound interest is a superpower). Everything here is sealed Pokémon stuff that we pick, pack, and ship as a family.

dad handles the money and post office parts. I handle everything fun.

why "yum brains"?

One day I drew these round little guys with stitches on their heads and my dad said they looked like zombies. Zombie gumballs. And what do zombies say? "yum, brains." That's it. That's the whole origin story. They've been running things ever since.

where the money goes

10% of profits go to charity. I pick which one and then I post about it. The rest goes in my college fund and I'm not allowed to touch it, which is probably a good thing.

meet the gumballs

they work here. they are not paid. they don't have brains to know the difference.
gumball
Bob
chief thinking officer. always confused. checks every box twice because he forgot he checked it once.
gumball
Joey
head of walking toward things. points at stuff that's for sale. never stops walking.
gumball
Jimmy
customer sadness department. says "waa" when your favorite thing sells out. it's his whole job.
a note from dad →

The kids run the show. I supervise the orders, payments and shipping, and I'm the one who answers if anything ever goes sideways.